Beauty
The Truth About Hair Growth Serums
From dermatologist-recommended formulas to viral TikTok products, hair growth serums have become a popular part of the hair-care market. But behind the claims of thicker-looking hair and reduced shedding is a more nuanced reality: some formulas support scalp health, while others have stronger evidence for improving hair growth.

Photo: Pinterest/@UNITE hair
Not every serum is built to regrow hair, and those that are may not produce the same results for everyone. The outcome depends on several factors, including the ingredients in the formula, the underlying reason for hair thinning, and how consistently the product is used over time.
Scalp care is increasingly being approached with the same attention as skincare, with brands developing formulas focused on supporting hair follicle health, maintaining scalp health, and strengthening the hair. Still, experts emphasize that results are not immediate. Hair growth follows a slow biological process, and noticeable improvements often require consistent use over time.
Do Hair Growth Serums actually Work?

Photo: Pinterest/@ Greenopia
It depends on what you mean by âwork.â Some serums can help maintain a healthy scalp by reducing dryness, excess oil, or irritation, strengthen the hair you already have, and reduce breakage. That can make hair look fuller. Only a handful of ingredients have solid clinical data for true regrowth.
Topical minoxidil is still the benchmark. âItâs the only ingredient with data showing true efficacy,â says Dr. Alexis Young, assistant clinical professor of dermatology at Columbia University Medical Center. It is thought to help keep follicles in the anagen phase, the active growth stage of the hair cycle, for longer. However, the process is gradual and requires consistent use. Once treatment is stopped, the improvements are often lost over time.
Beyond minoxidil, youâll see peptides, caffeine, niacinamide, and botanical extracts. Peptides may help strengthen the hair at the root. Caffeine is included for its potential role in scalp circulation. Some plant-based compounds are being studied for their potential effects on hair follicles and growth.
These ingredients can help strengthen the hair shaft and reduce breakage. They are not, however, a replacement for medical treatment, and they wonât override genetic hair loss, hormonal shifts, or underlying health conditions.
Hair growth serums vs. hair oils

Photo: Pinterest/@ Danika Style
They are often grouped together, but they serve different purposes. Serums are lightweight and made to reach the scalp. The focus is on active ingredients that target the follicle, help reduce inflammation, or address thinning.
Oils can help smooth and protect the hair shaft, reducing dryness and breakage. They add shine, soften texture, and lock in moisture from mid-lengths to ends. They rarely contain the same clinically studied actives for growth.
How to choose the right serum

Photo: Pinterest/@ Danika Style
Start with your scalp. Fine or oily hair? Look for light, fast-absorbing formulas that wonât leave residue. If your hair is dry or textured, look for a serum that wonât leave the scalp feeling stripped, while using a separate conditioner or leave-in to provide slip and reduce friction. You may also want a lightweight option that helps maintain the scalpâs moisture barrier. For sensitive scalps, simpler ingredient lists are often a better choice, especially if fragrance or strong botanicals tend to cause irritation.
The cause matters too. Stress shedding, postpartum loss, breakage, and pattern thinning can each require a different treatment approach. If the issue has been persistent, a dermatologist can help you match the formula to the problem instead of guessing.
How to use them correctly
Because follicles live in the scalp, thatâs where the product needs to go. Not on the strands. Part the hair in sections. Apply to areas of concern. Massage lightly. Some formulas call for damp hair, while others are designed for dry hair, so follow the label. More product wonât make hair grow faster. It may increase the risk of irritation and buildup. Consistency beats volume every time.
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Beauty
Nina Dobrev Goes Blonde for Her New Movie Role
Nina Dobrev has traded her signature brunette hair for blonde waves as she steps into her latest film role. The actress revealed the transformation on Instagram on August 11, giving fans a first look at her appearance as Piper Bellinger in the upcoming romantic comedy It Happened One Summer.

Photo: Instagram/@ninadobrev
Dobrev, 37, shared a carousel of behind-the-scenes photos from the set, captioning the post, âMeet Piper. Turns out blondes do have more fun.” In the first image, she appears seated in what looks like a hair and makeup chair, posing with the new blonde hairstyle and flashing a peace sign.
The blonde look is a departure from Dobrevâs usual brunette hair and reflects Piper Bellingerâs appearance in the film adaptation of Tessa Baileyâs bestselling novel.

Photo: Instagram/@ninadobrev
Dobrev also acknowledged the change on her Instagram Stories, writing that she had never thought she would be blonde and adding, âNever say never.â At the time of the reveal, it was not clear whether the actress had dyed her own hair or was wearing a wig for the role.
The actressâs carousel offered more than a glimpse at the hair transformation. It included behind-the-scenes images from the production, including shots of her co-stars Gavin Leatherwood and Virginia Gardner on a monitor, as well as Tyler Hoechlin, who plays her characterâs love interest, Brendan Taggart. Dobrev was also photographed holding a clapperboard and filming a bathroom scene in a hot pink bra and lace pajama shorts. Other images showed a lake, a police car and Dobrev wearing a blue patterned bandana while posing from the makeup chair.

Photo: Instagram/@ninadobrev
It Happened One Summer is based on Baileyâs New York Times bestselling novel and is the first book in the authorâs Bellinger Sisters series. The story centres on Piper, an L.A. âIt Girlâ whose privileged life changes after a viral incident gets her cancelled. Cut off from her wealthy familyâs financial support, she is sent to a small Pacific Northwest fishing town, where she is expected to repair her late fatherâs dive bar.
There, Piper meets Brendan Taggart, a local sea captain who has little patience for influencers. Her time in Westport forces her to confront a life very different from the one she knew in Los Angeles.

Photo: Instagram/@ninadobrev
Hoechlin plays Brendan, while Virginia Gardner stars as Piperâs sister. Leatherwood plays Fox Thornton, Brendanâs best friend and fellow fisherman. Peter Hutchings, who directed The Hating Game, is directing the adaptation.
Hutchings previously described Leatherwood as an important addition to the cast, saying he was the âmissing piece.â He also praised the chemistry between the actors, particularly Dobrev and Gardner as the Bellinger sisters, alongside Hoechlin and Leatherwood.
It Happened One Summer has sold more than two million copies in the U.S. and is the first book in Baileyâs Bellinger Sisters series. The series continues with Hook, Line and Sinker, while a third book is expected in 2027.
Production on the film is currently taking place in New York.
Beauty
Signs Your Skin Barrier May Be Damaged
Have you ever wondered why your skin suddenly starts acting up? Youâre following your skincare routine, using products that used to work well, yet somehow your skin stops responding the same way. Sometimes your serum starts stinging, your face feels unusually dry, or your skin suddenly becomes more sensitive. If this sounds familiar, your skin barrier might be the reason.
Think of your skin barrier like a protective wall, according to dermatologist Dr. Piliang, âYour skin barrier is basically your outer layer of the skin. Itâs dead, not alive, and itâs made up of dead cells, lipids, proteins and fats that help protect your skin from the environment.â
But how do you know if your skin barrier is actually struggling?
Dryness and Tightness
One of the first signs of a damaged skin barrier is when your skin starts feeling dry or uncomfortable, even after youâve applied moisturizer. This happens when the natural oils in your skin become disrupted. These oils, including ingredients like ceramides and fatty acids, help keep moisture locked in. Things like harsh skincare products, weather changes, or overdoing your routine can affect them, and in turn, your skin lose its ability to stay hydrated.
Redness and Irritation

Photo: Pinterest
A healthy skin barrier helps protect your skin from outside factors like pollution, weather changes, and strong skincare ingredients. But when that protection becomes weaker, these things can irritate your skin easily. You start to experience things like redness, discomfort, or a burning sensation, especially when using products that never caused problems before.
Flakiness and Rough Texture

Photo: Pinterest
A damaged skin barrier can also affect how smooth your skin looks and feels. When your skin starts having difficulty with retaining moisture, it becomes dry and flaky. Dead skin cells begins build up on the surface instead of shedding properly, leaving your complexion looking dull and uneven. This is why your skin starts to feel rough to touch or your makeup may not sit as smoothly as it used to.
Increased Sensitivity to Products

Photo: Pinterest
Another common sign is when your skin becomes more sensitive than usual. A product that once felt soothing, starts to sting or cause irritation. Even gentle products, including fragrance-free options, may feel uncomfortable. If your barrier is damaged, your skin becomes unable to defend itself against ingredients and outside stressors. This can make your skin react faster and more strongly than before.
How to Protect Your Skin Barrier
Use warm water, not hot
Hot water can strip your skin of its natural oils. Stick to lukewarm water and be gentle when washing your face.
Choose a mild, fragrance-free cleanser
Harsh soaps can irritate your skin. Go for a gentle, soap-free formula instead.
Donât over-exfoliate or over-cleanse
Too much exfoliating or washing can weaken your skin barrier. Keep your routine simple and avoid scrubbing.
Moisturize consistently
Look for ingredients like ceramides and fatty acids that help support your skin barrier. Also use ingredients like petrolatum, hyaluronic acid, glycerin, honey, and urea help draw moisture into the skin and keep it hydrated.
One of the best things you can do is simplify your routine and give your skin time to recover, avoid introducing too many new products at once. If your skin isnât improving or still feels irritated, consider consulting a dermatologist about the products your skin actually needs.
Beauty
How to Find the Best Eyebrow Shape for Your Face
Your eyebrows are one of the defining features of your face. The way they are shaped can make you look more awake, more lifted, and even change the entire look of your face.
But one thing a lot of people miss is that your brows should be shaped based on your face, not someone elseâs. You might have tried to copy a celebrityâs brows and notice it doesnât look the same on you, and thatâs because the shape of your face is different.
Getting the perfect eyebrow shape for your face can make a huge difference in your appearance. Keep reading to learn what works best for your facial features.
Before we go into the perfect brows for your face shape, letâs look at how professionals approach brow structure and what they consider when shaping. According to celebrity brow artist Anastasia Soare, knowing your face shape will determine the best brow for your features. She explains that the natural state of your brow, the way your hair grows, can influence what shape will suit you.
Another celebrity makeup artist, Pati Dubroff, also talked on the importance of structure. She notes that your brow bone acts as a guide for shaping your brows. So instead of forcing a shape, she focuses on where the hair grows naturally, where the brow is sparse. All these adjustments can give the illusion of a lifted shape.
Best Eyebrow Shapes for Different Face Shapes
Square Face Shape

Photo: Pinterest
If your face has an angular jawline and your proportions are fairly even, you likely have a square face shape. For this face type, softer brows work best. A gently lifted arch helps balance out the sharpness of the jawline without making your face look too structured. Keeping the brows relatively straight helps visually shorten the length of your face
Oval Face Shape

Photo: Pinterest
For an oval face, the length is longer than width. In this case, the face is already balanced, so your brows donât need too much. A light brow with lifted ends works best.
Round Face Shape

Photo: Pinterest
With a round face, the width and length of your face are quite similar. A more defined arch works well here, as this gives the illusion of vertical length and balances the roundness of the face. Avoid rounded brows, as they highlight the roundness of your face.
Heart-Shaped Face

Photo: Pinterest
For this type of face shape, the forehead is usually wider, while your chin is slightly pointed. A rounded brow will balance your facial features. Do not go for brows with angled arches, instead try a rounded curve that will soften the upper part of your face.
Rectangle (Oblong) Face Shape

Photo: Pinterest
A rectangle face is similar to a square face. It is longer and less wide, having similar width across the forehead, cheeks, and jawline. To create a balance, a flatter brow shape is perfect. Keeping the brow horizontally as it helps to visually shorten the length of your face.
After understanding your face shape, the next step is brow mapping. Brow mapping is knowing where your brows should start, arch, and end based on your facial features. Chanel ambassador Jimena Garcia explained that brow mapping is about using your natural facial proportions: like your eyes and nose as a guide to shape your brows. Other factors like your hairline and hairstyle can also influence what brow shape works best for you.
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